The Time Is Now To Start To Lead With The Heart, Become A Servant Professional

larry levine Mar 29, 2020
The Time Is Now To Start To Lead With The Heart, Become A Servant Professional
"The best and most beautiful things in the world cannot be seen or even touched--they must be felt with the heart."
Helen Keller

I believe your ability to succeed becomes crippled when there's an unbalanced connection with your heart. Embracing a heart-centered approach to sales rests with your ability to stop, look inward, and reflect upon the course of action you know is the right one, rather than succumbing to external pressures and misaligned sales tactics.

Those who lead with their heart and not just their wallet is able to connect with the emotional needs of their clients and prospects. They understand people have the need to be valued, respected, heard, and acknowledged.

By acknowledging and not forgetting the human element, heart-centered professionals maintain the wisdom to positively transform business outcomes by helping their clients do better business, a profitable one.

"A Selling From the Heart sales professional seeks first to be understood as they turn transactional sales opportunities into transformational experiences."


Being a servant-led professional means putting the interests of others above your own.

Do you put others before yourself, among your friends, or within your career? If you’re afraid to do this, then I'll ask you why? Have you given thought as to what this may be costing you? If not, then think about it.

If you’re afraid to be vulnerable, ditch that fear. Remove the mask, just rip it off!

Vulnerability is one of the greatest traits you can embrace.

“Embracing our vulnerabilities is risky but not nearly as dangerous as giving up on love and belonging and joy — the experiences that make us the most vulnerable. Only when we are brave enough to explore the darkness will we discover the infinite power of our light.” — Brené Brown

No longer does old-school bravado and a bragging mindset work in today’s sales climate. No one gives a rip what you’ve accomplished in your sales career. They want to know how much you care about them.

To me, the art of serving is not manipulative, not deceitful nor disingenuous. It’s genuinely caring about somebody and their company. In your heart of hearts, you’re there to help them do better business.


Caring is deeply rooted in the servant mindset. Apply caring to your clients and watch what happens to your relationships, the interactions, and the outcomes. We're humans and crave a sense of belonging.

"It’s fine to not care about what doesn’t matter — as long as you do care about what does."

One of the best ways to ensure clients feel valued and appreciated is to serve them up the gift of caring.

Caring is not hard. It's saying, "I'll be here for you at all times. I have your best interest at heart."

Deeply invest, authentically care and simply give a rip about the experiences your clients have with you, and then watch your relationships skyrocket.

“The servant-leader is servant first… It begins with the natural feeling that one wants to serve, to serve first. Then conscious choice brings one to aspire to lead.
Robert Greenleaf

The greatest gift a servant professional can give, is to give of themselves. Give of yourself without expecting anything in return.

I must ask... how well are you serving others and what is your guide?

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Someone who’s authentic, who’s there to lead, and is there to help their clients do better businesses brings in their inner circle, their centers of influence. They connect them with the other clients they know that can help them do even better business. This is truly serving with the heart.

"It is one of the most beautiful compensations of life that no man can sincerely try to help another without helping himself… Serve and thou shall be served."
Ralph Waldo Emerson

When you serve with the heart, it will always come back to you. Sometimes in sales, sometimes in referrals, sometimes in personal and business recommendations. When you do good, people notice. Conversely, they also notice when you don’t, and trust me, they can be very vocal about it.


In a business world where those in sales are viewed with negativity, an authentic, real-deal approach is a breath of fresh air. It may result in losing a few battles, but those who put their hearts and clients first are guaranteed to win the war.

  • A servant sales rep has an authentic desire to serve
  • A servant sales rep is all in
  • A servant sales rep is focused on serving the needs of the person sitting in front of them

Whoever wants to become a sales professional must become a SERVANT!

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